Media services play an important role for a business to reach the target audience of its products and services and increase the effectiveness of its marketing activities. Businesses usually get media services by working with a media agency or marketing consultant. Media services are a broad field that includes various services for the advertising, marketing and promotional activities of a business or organization. Media services usually include:

Advertising: Publishing advertisements through television, radio, newspapers, magazines and other media channels to promote the products and services of enterprises.

Public relations: Managing relationships through press releases, press conferences, events and other activities to manage the reputation of enterprises, create their corporate image and support marketing activities.

Media planning: Choosing the appropriate media channels to reach the target audience of enterprises, making budget forecasts and developing advertising strategies.

Creative services: Providing design, editorial and other creative services for advertising and marketing campaigns of enterprises.

Digital media: Marketing through digital media channels such as Internet advertising, SEO, social media management and other digital marketing services.

Research: Conducting Sunday research to understand the target audience of enterprises, optimize marketing strategies and evaluate advertising campaigns.

As Fovimarlo, we provide digital media services. Digital media services cover a number of services that help businesses with their digital marketing strategies. These services may include Dec:

Web design and development: Preparation of websites suitable for the needs of enterprises and continuous updating of these sites.

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Social media management: Managing the social media accounts of enterprises and preparing their content.

Content marketing: Businesses reach their target audience with blog posts, videos, infographics and other content.

Email marketing: Organizing email campaigns for businesses to reach their target audience directly.

PPC (Pay-Per-Click) advertising: Businesses reach their target audience by using digital advertising channels such as search engine and social media ads.Dec.

Mobile application development: For businesses to interact with users more effectively by developing mobile applications for their target audience.

Creating a corporate identity: One of the studies that companies need the most is the creation of a corporate identity. Just as you can reach more potential customers by creating a corporate identity, you can also earn the loyalty of your existing customers.

Logo study: Logos that reflect the culture of your brand and are designed with colors appropriate to your identity in order for your customers to recognize you.

Video work: Video work done to reach more customers or users.

Making a web page: Designing virtual assets that allow you to take your place in the digital world and make it easier for your target audience to reach you.

Printed products: Designing some printed products in accordance with your brand identity and culture. These are among the most important elements of your brand identity. Dec.

Social media management: Professional management of various platforms in order to introduce your brand to a wider audience.

Digital marketing support: All the works carried out in the digital world, especially in order to increase the product sales and profit margins of ecommerce companies.

Promotion in printed and visual media: Carrying out the promotion and advertising activities of your brand using printed and visual media. In this way, creating the opportunity to reach more people.

Ecommerce support: Services provided specifically to ecommerce companies.

These services help businesses to effectively execute their digital marketing strategies and help them to increase their online presence and reach their target audience. Here are some factors you can take into account when choosing a digital media agency::

References: You can examine which clients the agency has previously served, the satisfaction levels of these clients, and their references to evaluate the agency's work quality.

Expertise: The agency's area of expertise, sectoral experience and especially experience in the services they will provide to you are important. It is important to choose an agency that can offer the services that best suit the needs of your business.

Portfolio: By examining the previous work of the agency, you can assess whether it is capable of doing a job that meets your wishes.

Communication: Communication skills of the agency and how it approaches you are also important. You can request a meeting to understand how they can help you.

Price: The cost of the services offered by the agency should be appropriate for the budget of your business. Also, by getting clear information about the prices of services, you can accurately plan your budget and spending plan.

Flexibility: The agency's level of flexibility is important in terms of being able to adapt appropriately to provide you with the services you need and to respond to the changing needs of your business.

Innovation: Given that digital media agencies work in a rapidly changing field, their ability to present innovative ideas can also be taken into account when making a choice.

Taking these factors into account, you can choose a digital media agency suitable for your business. Choosing the right agency for your business can increase the success of your marketing activities and contribute to the growth of your business.

After choosing a digital agency, it is important to create a work program. In this program, these will be included.

Getting to know the brand: Understanding the needs and expectations of the brand, preparing a plan accordingly.

Planning: Selecting the most efficient platforms from among hundreds of different media that can be used, depending on the sector and brand, and conducting preliminary preparations related to this Dec.

Approval of the plan: After the approval of the plan by the customer, starting activities in the appropriate channels.

Revision in planning: Observation of all studies. Abandoning studies with low productivity and adding high-efficiency studies instead.

Reporting: Collection of data related to the studies carried out in different media in accordance with the plan and program. Reporting after the given collection.

Presentation of reports to the customer: Presentation of thousands of data to companies by reporting. Abandonment or revision of studies that do not meet the expectations of the companies.

Profit and loss analysis: Analyzing the profit and loss as a result of all studies. Do not aim to gain more customers and increase the profit margin by focusing more on profit-making channels.

A properly selected digital agency will meet all your expectations. For this reason, you should act carefully when choosing a digital agency and take into account many criteria.